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The Official Roadmap to Influencer Marketing

The Official Roadmap to Influencer Marketing

Influencer marketing has shown a significant increase compared to other types of marketing today. The rise of social media is impacting the way brands choose to market themselves. The following are 12 steps that companies should follow in order to successfully carry out an influencer marketing campaign...

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What You NEED to Know About Your Customers

What You NEED to Know About Your Customers

Businesses do not stimulate the economy, customers do. Customers are the ones deciding what to buy, when to buy it, and from who to buy. That’s why the most important aspect of any sales process and marketing strategy is just that, the customer...

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How Digital is Changing the Way We Buy

How Digital is Changing the Way We Buy

Digital technology is now the most popular the way customers interact with businesses, both on- and offline. Contextual relevance, constant connectivity, and easy access to information have made shopping the buying process an interactive experience...

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